Tech

[13] How Lawyers Can Use Video

Chris Schwager from Ridge Films joins us in the podcast to talk all things video. We talk about how video can add value to your law firm, and what sort of videos you should be using. Chris shares some great tips on where you should be using video beyond just your website or a YouTube channel and I have a back to the future moment when Chris talks about the power of ‘wowing’ a prospect with a video brochure. If you haven’t seen a video brochure you can check out Chris’ video here to see what they look like.

You can find the Ridge Films website here which is full of great video content.

If you are in Sydney Chris is running a Video Marketing Workshop on the 20th September – you can find out more here

 

[8] Visual Branding For Lawyers

Simon O’Halloran is a graphic designer. But I have worked with Simon on both the branding of my own business and of clients and I can confidently say that Simon is a branding legend. He takes the time to really understand your business so that he can effectively represent the essence of you and your business in a visual context. He is also just a really nice bloke!

On Episode 8 of the Marketing News for Lawyers Podcast, Simon joins us to talk about logo design and your branding. When you should be reviewing it, and how you stay true to that brand across multiple uses and mediums. With over 20 years experience he has a broad and impressive client base including professional services, government departments and retail brands.

If you haven’t reviewed your logo or visual branding in a while this is a great interview to help you understand what is involved and some of the questions you should be asking your designer.

If you want to work with Simon you can find him here

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We reviewed the book The Tipping Point by Malcolm Gladwell. I gave 2 x listeners the chance to win a voucher from Audible giving them 3 x free books on Audible. You can find Audible here

[6] What You Need To Know About SEO For Your Law Firm

Dave Jenyns is the SEO king. The founder of Melbourne SEO Services joins us to talk all things SEO. Dave shares with us just what is important when it comes to SEO for your law firm website. How to ensure that you are optimising your site for Google, but more importantly for your visitors and potential clients.

We talk about content, and how Google responds to the content that you share on your website.

Dave very kindly offered our listeners a FREE copy of his Amazon bestseller – Authority Content, which you can grab here

If you want to reach out to Dave and get him to give your site an SEO health check or talk to him about SEO services for your firm you can find him here:

Website – Melbourne SEO Services